How AI is shaping the future of marketing communications
Technology giant Siemens uses ‘natural language understanding’ to scour websites and social media posts for signals to predict emergent trends, and enhance brand value....
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26 January 2023 • by Søren Toft in Audio articles
Søren Toft, CEO of MSC Mediterranean Shipping Company, makes the case for respecting the legacy of a family-owned business when taking the helm....
22 December 2021 • by Mark Seall in Audio articles • 8 min read
Technology giant Siemens uses ‘natural language understanding’ to scour websites and social media posts for signals to predict emergent trends, and enhance brand value....
8 December 2021 • by Katia Vlachos in Audio articles • 6 min read
An expat assignment can prove challenging for the mental health of employees and their families. Companies that provide the right emotional support will help them deal with transition challenges more smoothly....
19 November 2021 • by Jean-Louis Barsoux, Cyril Bouquet, Michael R. Wade in Audio articles • 6 min read
Too much focus on validation can stifle flexibility and open-mindedness – qualities essential for innovation. The world-renowned architect, now in his nineties, is a case study in how to do things differently....
18 November 2021 • by Michael D. Watkins in Audio articles • 7 min read
Understanding your company’s culture is essential to design a strategy and structure that will enable your employees to perform at their best, says Professor Michael Watkins....
17 November 2021 • by Richard Markoff, Ralf W. Seifert in Audio articles • 4 min read
Mainstream news reports are full of claims that supply chains are broken, citing widespread product shortages, overflowing ports and spiking freight costs. But perhaps there is another way to understand what is...
10 November 2021 • by Anne Ardila Brenøe in Audio articles • 7 min read
Output, labor costs, profitability, and company survival are largely unchanged, according to research focused on Denmark, a rich nation with a generous benefits system. ...
9 November 2021 • by Didier Cossin, Michael D. Watkins, Richard Roi in Audio articles • 6 min read
CEO turnover is rising after a COVID lull as boards place corporate culture and social responsibility at the heart of performance criteria, equal to shareholder value creation....
11 October 2021 • by Gabriele Rosani  , Paolo Cervini in Audio articles • 5 min read
As the office environment changes, many leaders are still suspicious of remote workers, but an innovative new approach can bring about real change....
4 October 2021 • by Michael D. Watkins in Audio articles • 6 min read
Coaches working with leaders who lack emotional intelligence have a tough job on their hands, but here experts share the strategies that can lead to success. ...
1 October 2021 • by Brenda Steinberg in Audio articles • 8 min read
The pandemic has led many people to question their role at work, but leaving the company may not be the only solution to finding job satisfaction ...
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