Digital Excellence Diploma

Understand how digital technologies and business models are radically changing competitive dynamics across industries

See into the mindset of digital disruptors, like Amazon, Google, Alibaba, and Silicon Valley "unicorns"

Understand how to become a much more agile organization

Define a plan of action for digitization across your organizational value chain that allows you to both preserve your core business and compete in new markets

Open up new opportunities for your business by exploring latest technologies and the impact for your business and industry

Become familiar with nimble innovation practices, the venturing world, design thinking as well as rapid prototyping

Develop a beta-prototype with experts in technology, innovation and entrepreneurship that you can apply to your business

Explore the different digital platforms, and see how you can replicate their success factors

Understand the entire digital ecosystem and discover monetization strategies

Learn about the various types of analytics, and commonly used analytical models

Build an integrated understanding of digital strategies and analytics to ensure you execute with confidence

Let timeless marketing fundamentals guide your decision-making, online and offline

Understand how digitalization changes customer decision-making and what this means for your brand

Become familiar with emerging business models and new approaches to market strategy

Master new technologies to connect with your customers

Develop a digital supply chain management strategy that embeds the right technologies for your business

Understand and manage global supply-chain complexity and risks

Optimize your global material, information and financial flows

Lead organizational change and supply chain transformation

Recognize your capabilities and strengths to become an effective leader in the digital age

Identify your weaknesses in the digital leadership space and how to improve them

Understand how to collaborate, as well as motivate, influence, and build teams in the virtual space

Leave the program with a personal leadership plan for leading in the digital age

Understand how to launch multi-sided platforms and digital ecosystems

Develop your Internet-of-Things strategy to connect with other platforms

Monetize your platforms, and derive the greatest possible value from big data and artificial intelligence

Sharpen your digital strategy by anticipating and responding to strategic moves from your competitors and internet giants

Discover how AI is changing and accelerating corporate innovation

Learn how to address AI and Machine Learning challenges inside your organization

Understand the adoption and ethics of AI

Get your own toolkit to demystify AI and gain a strategic advantage

Understand big data and analytics, how they have evolved and what they mean for business in the future

Immerse yourself in the latest social media and mobile landscape trends

Evaluate your capabilities and strategies for data analytics

See how data analytics is impacting every aspect of your business and prepare your response

Get an overview of the latest fintech trends and find potential applications for your business

Understand the opportunity provided by tokenization – the transformation of tangible and intangible assets into digital assets

Explore cybersecurity solutions to protect your data and identity from online threat

Learn from the financial success of digital platforms and how you can compete with them

Develop a clear roadmap to execute your digital business transformation strategy

Acquire the capabilities to partner with other organizations to succeed in your digital journey

Identify fast and effective implementation methodologies

Actively manage people, processes, data, and infrastructure to achieve business results

Drive disruption in your industry, 
don't drown in it

Identify changes in the business environment and take advantage of them

Analyze and overcome obstacles to rapid execution

Create a successful digital transformation plan for your organization

Discover how digitalization transforms the marketing landscape

Explore pathways for recreating customer value

Become familiar with outside-in marketing activities to gain customer insights

Explore inside-out marketing activities to educate and engage customers

Learn the basics of customer centricity

Develop a digital marketing strategy for your business

Develop strategies for IoT that can help transform your company

Use design thinking to create IoT solutions that go to the heart of customer needs

Get hands-on experience by personally constructing a pretotype relevant to your business context

Gain exclusive insights on how to manage the adoption of your solution through a real-life corporate examples

Learn how big data can give you and your company a strategic advantage

Discover the various sources of data, both within and outside your organization

Understand the different types of analytics and which is best suited to your needs

Investigate the different levels of data analytics maturity and where your organization stands