Select the programs most relevant to your career goals.

Diploma fee CHF 25,000

Note: Each online program counts for 2.5 days in your learning journey. Some programs can't be combined. For more information on how to start your journey, please contact us.

Digital innovations to transform your business
Length
5 days
Next program
September 06, 2021
Frequency
8 times a year
Location
Lausanne
For business leaders and senior managers who want to develop a strategic roadmap for digital business transformation in their organizations.

Understand how digital technologies and business models are radically changing competitive dynamics across industries

See into the mindset of digital disruptors, like Amazon, Google, Alibaba, and Silicon Valley "unicorns"

Understand how to become a much more agile organization

Define a plan of action for digitization across your organizational value chain that allows you to both preserve your core business and compete in new markets

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Inspiring technologies that can transform your business
Length
5 days
Next program
September 13, 2021
Frequency
Twice a year
Location
Lausanne
For individual business executives and teams who are looking to gain a deeper understanding of the latest innovative technologies. This program is jointly designed by IMD and Swiss federal institute of technology, EPFL (Ecole polytechnique fédérale de Lausanne). Here are your key program benefits:

Create new business opportunities by exploring latest technologies and the impact for your industry

Work with an innovation coach to identity a tech opportunity that addresses your business goal or challenge

Become familiar with nimble innovation practices, the venturing world, design thinking and rapid prototyping

Develop a beta-prototype with experts in technology, innovation and entrepreneurship that you can apply to your business

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Connecting digital strategy with data analytics
Length
5 days
Next program
November 08, 2021
Frequency
Once a year
Location
Lausanne
Designed for experienced managers looking for an integrated understanding of how digital strategy connects with data analytics.

Explore the different digital platforms, and see how you can replicate their success factors

Understand the entire digital ecosystem and discover monetization strategies

Learn about the various types of analytics, and commonly used analytical models

Build an integrated understanding of digital strategies and analytics to ensure you execute with confidence

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Master the skills of online-offline marketing
Length
5 days
Next program
November 01, 2021
Frequency
Twice a year
Location
Lausanne
For senior or mid-level manager with strategic, marketing or commercial responsibilities, looking for the latest digital tools and strategies.

Let timeless marketing fundamentals guide your decision-making, online and offline

Understand how digitalization changes customer decision-making and what this means for your brand

Become familiar with emerging business models and new approaches to market strategy

Master new technologies to connect with your customers

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Get maximum value from your supply chain
Length
5 days
Next program
November 01, 2021
Frequency
Twice a year
Location
Lausanne
For experienced executives working in procurement, supply-chain management and operations who want to develop an agile, customer responsive and profitable supply chain. Here are your key program benefits:

Develop a digital supply chain management strategy that embeds the right technologies for your business

Understand and manage global supply-chain complexity and risks

Optimize your global material, information and financial flows

Lead organizational change and supply chain transformation

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Leading your team through change
Length
2.5 days
Next program
October 06, 2021
Frequency
Twice a year
For individuals and/or teams who are managing other people and are seeking the skills to effectively lead in the face of digital transformation.

Recognize your capabilities and strengths to become an effective leader in the digital age

Identify your weaknesses in the digital leadership space and how to improve them

Understand how to collaborate, as well as motivate, influence, and build teams in the virtual space

Leave the program with a personal leadership plan for leading in the digital age

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Using digital transformation to boost your competitive advantage
Length
2.5 days
Frequency
Once a year
For individuals and teams who are seeking in-depth guidance on how to develop and implement a digital strategy. Here are your key program benefits:

Understand how to launch multi-sided platforms and digital ecosystems

Develop your Internet-of-Things strategy to connect with other platforms

Monetize your platforms, and derive the greatest possible value from big data and artificial intelligence

Sharpen your digital strategy by anticipating and responding to strategic moves from your competitors and internet giants

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Harness your business strategy and growth with AI
Length
2.5 days
Next program
October 11, 2021
Frequency
Once a year
Location
Lausanne
Explore how AI impacts your business, your organization, society and what it will mean for ethics and business models.

Discover how AI is changing and accelerating corporate innovation

Learn how to address AI and Machine Learning challenges inside your organization

Understand the adoption and ethics of AI

Get your own toolkit to demystify AI and gain a strategic advantage

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Leverage big data and analytics in your business
Length
2.5 days
Frequency
Once a year
For managers and business leaders who make complex decisions in areas related to digital transformation and digital strategy and need to gain a stronger understanding of the underlying concepts behind big data and analytical techniques. Here are your key program benefits:

Understand big data and analytics, how they have evolved and what they mean for business in the future

Immerse yourself in the latest social media and mobile landscape trends

Evaluate your capabilities and strategies for data analytics

See how data analytics is impacting every aspect of your business and prepare your response

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Understand the future of money
Length
2.5 days
Next program
October 06, 2021
Frequency
Twice a year
Location
liVe Virtual
For business and/or finance professionals looking to learn about the latest financial technologies that are driving rapid change. Here are your key program benefits:

Explore the rapidly evolving fintech landscape, its impact on the financial industry and beyond

Examine the different dimensions of disruption at the micro and macro levels

Discover new technology developments and potential applications for your business

Explore the new digital economy and the opportunity provided by tokenization and digital assets

Be inspired by fintech leaders to stimulate digital transformation in your business

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Driving business benefits from digital strategy
Length
2.5 days
Next program
October 04, 2021
Frequency
Twice a year
Location
Lausanne
For business leaders or managers who are involved in digital business transformation, and are looking to successfully develop an execution plan.

Develop a clear roadmap to execute your digital business transformation strategy

Acquire the capabilities to partner with other organizations to succeed in your digital journey

Identify fast and effective implementation methodologies

Actively manage people, processes, data, and infrastructure to achieve business results

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Competing in the Digital Vortex
Length
8 weeks
Next program
August 23, 2021
Frequency
3 times a year
Location
Online
8 weeks online, counts 2,5 days towards your Diploma
Explore digital opportunities and threats, and design defensive and offensive strategies which bring the business competitive advantage.

Drive disruption in your industry, 
don't drown in it

Identify changes in the business environment and take advantage of them

Analyze and overcome obstacles to rapid execution

Create a successful digital transformation plan for your organization

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A practical, step-by-step approach to digital business implementation
Length
5 weeks
Next program
November 08, 2021
Frequency
Twice a year
Location
Online
Get ready to lead the implementation of your organization's digital transformation, equipped with actionable solutions and best practices.

Learn how to set up and implement a successful digital transformation

Understand how to maximize ROI from digital projects

Get ready to address the people and culture-related challenges of digital transformation

Know how to respond faster and more effectively to digital disruption

Prepare yourself to transition your organization into a digital business

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Recreating customer value through digital
Length
8 weeks
Next program
September 27, 2021
Frequency
Twice a year
Location
Online
Rethink your marketing strategy and value creation through the lens of digital, and change the competitive game.

Discover how digitalization transforms the marketing landscape

Explore pathways for recreating customer value

Become familiar with outside-in marketing activities to gain customer insights

Explore inside-out marketing activities to educate and engage customers

Learn the basics of customer centricity

Develop a digital marketing strategy for your business

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Create strategic IoT offerings that answer your customers’ needs
Length
5 weeks
Next program
September 13, 2021
Frequency
Twice a year
Location
Online
Gain the knowledge to develop strategies for IoT that can help transform your company.

Develop strategies for IoT that can help transform your company

Use design thinking to create IoT solutions that go to the heart of customer needs

Get hands-on experience by personally constructing a pretotype relevant to your business context

Gain exclusive insights on how to manage the adoption of your solution through a real-life corporate examples

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Master digital analytics to drive innovation
Length
8 weeks
Next program
August 30, 2021
Frequency
Twice a year
Location
Online
8 weeks online, counts 2,5 days towards your Diploma
Develop a high-level understanding of big data and digital analytics, and discover practical tools you can use to drive your data strategy.

Learn how big data can give you and your company a strategic advantage

Discover the various sources of data, both within and outside your organization

Understand the different types of analytics and which is best suited to your needs

Investigate the different levels of data analytics maturity and where your organization stands

 

 

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Leading at your best in the digital age
Length
5 weeks
Next program
September 13, 2021
Frequency
Twice a year
Location
Online
5 weeks online, counts 2,5 days towards your Diploma
Explore key competencies and skills you need to lead effectively in a globally connected and constantly changing world.

Learn how digital is transforming the leadership landscape and what aspects most impact you and your team

Explore key competencies and skills you need to lead effectively in the digital age

Cultivate greater self-awareness as a leader in the digital context

Understand how to motivate, empower, and build teams in the virtual space

Recognize how to influence and persuade people around your digital vision

Create your personal leadership plan for leading effectively and thriving in the digital age

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