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China Initiative

Thrive with China’s ecosystem

China Initiative

Thrive with China’s ecosystem

With our strong intellectual foundation and our extensive experience working with multinational corporations and leading Chinese companies in China, IMD provides increasingly sought-after research, insights, and in-country practice into what it takes to thrive in this complex and important market. 

Featured research and insights

Explore our latest research and insights into the incredible cross-sector innovation happening in China.

Alibaba - IMD Business School
Alibaba posts weaker than expected results, but new IMD research shows company strategy is still delivering value

by Mark J Greeven

 - IMD Business School
Becoming China-ready

by Mark J Greeven, I by IMD

 - IMD Business School
Why innovators in China stay close to the market

by Neil C Thompson, Didier Bonnet, Mark J Greeven, Wenjing Lyu and Sarah Jaballah, MIT Sloan Management Review blog

Featured study

Innovating in Asia in 2023

As Asia’s GDP has grown from 26% to 38% of global GDP over the past two decades, European and American companies have increased their innovation footprint across the region. Based on survey results and interviews with 83 professionals involved in leading or supporting innovation activities in Asia for their companies, the ‘Innovation in Asia’ study examines what companies need to do to maintain their competitive edge.

Find out which companies are resilient and future-ready in China

Our latest China Company Transformation Indicator (CCTI) focuses on three industries. The objective of the indicator is to reshape how these sectors are understood and evaluated in China, particularly in regard to companies’ readiness to transformation and thrive on the long term.