Case Study

China Shipping Group

6 pages
May 2008
Reference: IMD-3-1927

Well-timed expansion and government protection in domestic markets helped China Shipping grow fast among the top players. Yet the company faced important challenges such as how to retain talents, how to deal with increasingly fierce competition and how to overcome its “state-owned enterprise mindset”.

Keywords
Shipping
Settings
China
1997-2007
Type
Field Research
Copyright
© 2008
Available Languages
English
Related material
Teaching note
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