Why CMOs should be listening to the consumer on data
Changes to data-privacy regulations require CMOs to rethink their strategies, warns Öykü Işık, Professor of Digital Strategy and Cybersecurity at IMD....
Öykü Işık is Professor of Digital Strategy and Cybersecurity at IMD, where she leads the Cybersecurity Risk and Strategy program. She is an expert on digital resilience and the ways in which disruptive technologies challenge our society and organizations. Named on the Thinkers50 Radar 2022 list of up-and-coming global thought leaders, she helps businesses to tackle cybersecurity, data privacy, and digital ethics challenges, and enables CEOs and other executives to understand these issues.
3 March 2023 • by Öykü Işık in Leadership • 6 min read
Changes to data-privacy regulations require CMOs to rethink their strategies, warns Öykü Işık, Professor of Digital Strategy and Cybersecurity at IMD....
29 June 2022 • by Öykü Işık, Philipp Leo, Fabian Muhly in Audio articles • 9 min read
Cybercrime is booming and growing in sophistication. Business leaders need to ask themselves some searching questions before their organization is exposed to a potentially crippling assault. ...
2 May 2022 • by Öykü Işık in Technology • 6 min read
Cyber-risks are proliferating as attackers professionalize and organizations’ entry points increase. ...
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