Is your social media costing you? A trust test
With AI making it harder to tell what is real, leaders face growing skepticism. Here’s how to check whether people believe what you say about yourself and the organization. ...
Author
Nikita Gundala
Nikita Gundala manages brand marketing and thought leadership for Pulsar Group across the SEA and ANZ markets. With over three years of first-hand experience in the influencer marketing and PR industries, she specializes in translating real-time insights and audience intelligence into actionable content. Gundala holds a Master’s in Marketing and Digital from ESSEC Business School, Singapore. She has contributed to the wider industry conversation by co-authoring articles and reports for The Business Times Marketing Interactive.
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