Digital Disruption - your learning journey

This online course is 8 weeks long. It's long enough for you to apply to your own working context what you learn and to build good habits to navigate the digital world. Over the 8 weeks of courses, here's what you will learn:

Unit 1: The dynamics of digital disruption

  • Examine the state of digital disruption and the threat it is posing to traditional companies, across markets and industries.
  • Consider our framework for digital business transformation with specific reference to how self-driving cars are impacting the automotive industry.

Unit 2: How disruptors disrupt

  • Learn about the three value drivers of competitive differentiation in a digital world and discover the 15 disruptive business models that flow from them. 
  • Study the concepts of combinatorial disruption, value vacancies, and value vampires and apply them in your industry.

Unit 3: The digital disruption response playbook

  • Understand more about digital business ability and its three key elements by examining how Gillette is being disrupted by Dollar Shave Club. 
  • Apply this understanding to your own company to identify its strengths and weaknesses.

Unit 4: Digital business agility (DBA)

  • Study different strategic approaches to responding to disruption or becoming a disruptor, all of which require the ability to move with speed, fluidity, and effectiveness.
  • Learn to sense changes in the environment, analyze data effectively and execute rapidly so that you can scale or fail quickly, as needed.

Unit 5: Leading amid disruption

  • Identify the best ways to lead amid disruption.
  • Learn the key behaviors and understand the core competencies of successful leaders making a difference in turbulent times.
  • Complete a self-assessment worksheet to reflect on your personal leadership competencies.

Unit 6: Digital strategy execution - the digitization orchestra

  • Reflect on people challenges and solutions related to talent identification, attraction, education, and retention. 
  • Cover challenges to hyper-awareness and informed decision-making. 
  • Analyze how firms have used collective intelligence to think about challenges to fast execution.

Unit 7: Business models of the digital giants

  • Observe how Google, Amazon, Facebook, Alibaba and Tencent scale up, thrive and make money.
  • Expect many of your assumptions about this to be challenged.
  • Consider which you would invest in and why.

Unit 8: Your digital business transformation

  • Apply the digital business transformation framework to your company and create an agenda for change.
  • Study how Kodak responded to digital transformation.
  • Use what you have learned in the course to create a transformation plan for your organization.