Fortis Venturing (B2): Jack Heij and Fortis Escrow Services
The case investigates the genesis of an idea and its champion within the Fortis Group, how it ended up “hosted” by Fortis Venturing, and the fate of the venture.
Cranfield University
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Harvard Business School Publishing
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- Fortis Venturing (B2): Jack Heij and Fortis Escrow Services
- Fortis Venturing (B3): Rob Beekmans and Vermogensplanet
- Fortis Venturing (B4): Mark Lundin and Focos
- Fortis Venturing (d1): Pet pack
- Fortis Venturing (B2): Jack Heij and Fortis Escrow Services
- Fortis Venturing (B3): Rob Beekmans and Vermogensplanet
- Fortis Venturing (B4): Mark Lundin and Focos
- Fortis Venturing (d1): Pet pack
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COVID-19 challenges the value systems of family firms and urges them to adapt their behaviors, affecting their identities. This study aims to explore how and why family businesses strategically respond to challenges to their identity during COVID-...
in I by IMD
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in I by IMD
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in I by IMD
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in I by IMD
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in Small Business Economics October 2024, vol. 63, pp. 993–1018, https://doi.org/10.1007/s11187-023-00846-3
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