Skanska USA Building and the Utah data center bid (B)
The B case describes what bid was entered by Skanska USA Building, and what eventually happened – what rivals offered, and who won the bid. It allows a discussion of what constitutes a sound bid, how much risk to take, and what may be excessive risk.
Examine a strategic decision under conditions of intense competitive rivalry and high uncertainty. Explore decision biases and errors, and think about the way that managers make decisions under pressure.
Skanska, Construction and Engineering
2009-2010
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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