Why CMOs should be listening to the consumer on data
Changes to data-privacy regulations require CMOs to rethink their strategies, warns Öykü Işık, Professor of Digital Strategy and Cybersecurity at IMD....
Öykü Işık is Professor of Digital Strategy and Cybersecurity at IMD, where she leads the Cybersecurity Risk and Strategy program. She is an expert on digital resilience and the ways in which disruptive technologies challenge our society and organizations. Named on the Thinkers50 Radar 2022 list of up-and-coming global thought leaders, she helps businesses to tackle cybersecurity, data privacy, and digital ethics challenges, and enables CEOs and other executives to understand these issues.
3 March 2023 • by Öykü Işık in Leadership • 6 min read
Changes to data-privacy regulations require CMOs to rethink their strategies, warns Öykü Işık, Professor of Digital Strategy and Cybersecurity at IMD....
13 May 2022 • by Öykü Işık in Leading in turbulent times • 8 min read
The pressure of digital transformation and geopolitical tensions are making organizations more vulnerable to cyberattacks. In this webinar, Professor Öykü Isik explained how companies can anticipate threats and execute best practices....
1 October 2021 • by Öykü Işık, Michael R. Wade in Innovation • 7 min read
There have been two megatrends that have dominated the last decade: digitization and ethics and sustainability, but so far there have been few points of intersection between these two trends, largely because...
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