John Sills is Managing Partner at the customer-led growth company, The Foundation. 25 years ago, he started his career on a market stall in Essex, and since then has worked in and with companies around the world to make things better for customers. He’s been in front-line teams delivering the experience, innovation teams designing the propositions, and global HQ teams creating the strategy. He’s been a bank manager during the financial crisis (not fun), launched a mobile app to millions of people (very fun), and regularly visits strangers’ houses to ask very personal questions (incredible fun).
6 February 2023 • by John Sills in Innovation • 6 min read
While other companies have slipped off track when it comes to dealing with customers, the heart-warming reaction from Swiss train staff when a problem arose shows what can be achieved with more...
9 January 2023 • by John Sills in Competitiveness • 6 min read
In his new book The Human Experience, John Sills explains why the “usefulness” of a retailer or service provider is far more important than any misplaced notions of fidelity....
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