Drive better business insights with big data and analytics

Big data and analytics have pervaded nearly every aspect of our professional and personal lives. More importantly, the influx of these platforms has been very rapid, often blindsiding even the best managers and companies.

Until now, time and resources have been mostly dedicated to training data scientists and implementing analytics. Yet the strategic aspects of data analytics have been largely overlooked.

Digital Analytics (DA) is your chance to take a strategic, rather than a tactical perspective on big data and analytics. 

You will leave the program with a new understanding of what big data and analytics can do for your business and how you can best utilize and allocate resources in these areas.

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Understand big data and analytics, how they have evolved and what they mean for business in the future

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Immerse yourself in the latest social media and mobile landscape trends

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Evaluate your capabilities and strategies for data analytics

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See how data analytics is impacting every aspect of your business and prepare your response

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liVe Virtual Delivery

This program is offered as a liVe Virtual learning experience, giving you a fulfilling and fully immersive IMD learning experience from anywhere in the world via state-of-the-art technology.

Led by our world-class faculty, we bring the IMD classroom experience to you through case studies, breakout rooms and built-in collaboration tools.

Delivered in real-time (live) sessions, you will be joined by a selection of globally-based peers, to exchange knowledge and experience from a range of industries and cultures. 

Build your digital journey with IMD
You and your class

You are a manager who makes complex decisions in areas related to digital transformation and strategy, and would like to gain a stronger understanding of the underlying concepts behind big data and digital analytics.

Your class is individually put together through a selection process to ensure that you experience the most impactful learning with a truly diverse group of global peers. Your class will become a trusted resource, encourage your learning journey and surprise you in many unanticipated beneficial ways both during and beyond your classroom experience.

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4/10
MARKET INCUMBENTS WILL BE DISPLACED
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3 yrs
TIME TO SIGNIFICANT DISRUPTION
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44%
VIEW DISRUPTION AS EXISTENTIAL THREAT
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<31%
COMPANIES ACTIVELY RESPONDING

Analytics and big data are now at the heart of the decision making process for many businesses, helping to drive digital transformation, increase revenue and boost customer satisfaction.

Amit Joshi

Program Director

Next start & fee
Delivery mode: liVe virtual
Program length: 2.5 days
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SPECIAL OFFER

Digital Analytics is part of the IMD Digital Excellence Diploma, combine multiple digital transformation programs on your personalized learning journey and get special pricing.

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Disclaimer

IMD complies with applicable laws and regulations, including with respect to international sanctions that may be imposed on individuals and countries. This policy applies to all applications for IMD programs from individuals or organizations, and any commercial or non-commercial partnerships.

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