Left Brain, Right Stuff
Dozens of books have been published recently on the errors and biases that affect our judgments and choices. Drawing on cognitive science, their lessons are excellent for many kinds of decisions – consumer choice and financial investments, for example – but stop short of addressing many of the most important decisions we face in management, where we can actively influence outcomes and where competitive forces mean we have to outperform rivals.
As Phil Rosenzweig shows, drawing on examples from business, sports and politics, this sort of decision-making relies on mastering two very different abilities. First, the analytical problem-solving skills associated with the brain’s left hemisphere; and second, what Tom Wolfe called ‘the Right Stuff’: the ability to take calculated risks.
Bringing fresh and often surprising insights to topics including confidence and overconfidence, the uses and limits of decision models, leadership and authenticity, expert performance and deliberate practice, competitive bidding and new venture management, Left Brain, Right Stuff, the myth-busting follow-up to The Halo Effect, explains how to perform when making even the most difficult decisions.
Research Information & Knowledge Hub for additional information on IMD publications
Category: Leadership
Bronze medal
Best Business Books Awards of strategy+business (s+b)
Category: Executive Self-Improvement
You can also buy the book on Barnes & Nobles, Book Depository, Orell Füssli and Routledge.
The case examines how a New York-based 10-year-old start-up, Lemonade Inc., successfully disrupted the insurance industry. Powered by artificial intelligence, Lemonade's mobile app replaced brokers and bureaucracy with bots and machine learning. T...
Leadership is no longer just about directing tasks or achieving short-term goals. It is about navigating complexity, fostering growth, and addressing the human dimension of work in an era of constant change. Today’s leaders are expected to balance...
This technical note presents a comprehensive framework for achieving adaptive advantage, which is the ability to consistently evolve at a speed that surpasses environmental and competitive change. In today's rapidly changing business environment, ...
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
in Frontiers in Psychology November 2025, vol. 16, 1636798, https://doi.org/10.3389/fpsyg.2025.1636798
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications