News Stories · Operations - Strategy

IMD to share business insights from companies all over the world

New company-based research publication from IMD
January 2016

Great research isn’t created in a vacuum.

That’s why faculty and researchers from IMD have long spent a great deal of time working with companies “in the field”.

While this research has always served to help IMD’s clients improve aspects of their businesses through executive programs, it also has value beyond our campus.

In launching a new publication series In the Field, IMD shares key lessons, many of which are transferrable to other organizations, from our extensive body of research done off campus in developed and developing countries alike.

In the Field makes a link between company endeavors and broader management implications. Its stories will provide an unbiased view and uncover the many challenges that companies face.

The very first In the Field looks at GE Healthcare in India and examines how B2B companies can serve low-resource business customers in emerging markets in an efficient and profitable way.

The second focuses on global life sciences company Royal DSM and how a Chief Marketing Officer can improve awareness and appreciation for marketing in a diverse, decentralized organization.

In the Field will be regularly published through the year and made public on IMD’s website in the Research and Knowledge section.

Stay tuned for upcoming issues of In the Field:
Discover In the Field articles

Latest
News Stories Leadership Finance Entrepreneurship
Absa and IMD celebrate powerful partnership linking the African banking giant’s purpose with performance
IMD’s Absa Alumni Forum gathered in Johannesburg to assess the impact of the partnership which has become the benchmark for corporate human capital development
Absa and IMD celebrate powerful partnership linking the African banking giant’s purpose with performance
News Stories Global Business Leadership Innovation
South Africa remains a beacon of hope, with business leaders inspired and motivated to build a prosperous, sustainable, and inclusive future
For all South Africa’s challenges and the crises currently threatening the country’s growth and development, the IMD Business Forum in Johannesburg was nevertheless a positive, upbeat forum, driven and motivated to turn the country’s challenges around.
South Africa remains a beacon of hope, with business leaders inspired and motivated to build a prosperous, sustainable, and inclusive future
News Stories Competitiveness Talent Management
Executives perceive remote working as hampering career development, but that's at odds with retaining talent, WCC ranking finds
For the 10th year running, Switzerland has topped a 64-strong list of economies spread over eight regions, in the IMD World Talent Ranking 2023 (WTR).
Executives perceive remote working as hampering career development, but that's at odds with retaining talent, WCC ranking finds