Goutam Challagalla

Program Director

Goutam Challagalla is a Professor of Strategy and Marketing, specializing in digital and sustainability transformations.

Goutam Challagalla

Program Director

Goutam Challagalla is a Professor of Strategy and Marketing, specializing in digital and sustainability transformations.

Meet your Program Director

Goutam Challagalla’s strategy-centred teaching, consulting, and research focus on digital transformation, business-to-business commercial management, value-based pricing, sales management, distribution channels, and customer and service excellence.

Professor Challagalla has worked with clients in numerous sectors, including life sciences, agribusiness, technology/semi-conductors, manufacturing, chemicals, telecom, health care, FMCG, and professional services firms.

Goutam Challagalla’s publications
Seven tests of a good strategy: sustainability and agility dominate the agenda
By Professor Goutam Challagalla

“Kill the buzzwords, ride the wave of transient advantage and think beyond a single stakeholder,” advises Professor of Strategy and Marketing Goutam Challagalla.

In the field with Coesia
By Professor Goutam Challagalla and Valerie Keller-Birrer

Choosing the right operating model and organizational structure to create a global group.

Is creating a separate digital organization to drive digital transformation a red herring?
By Professor Goutam Challagalla and Tasadduq A. Shervani

4 ways CEOs encourage real collaboration.

How Coke, Apple and others use marketing doctrine
By Professor Goutam Challagalla

Seven ways big global companies are simultaneously providing guidance and flexibility to their marketing force.

Contributing Faculty

IMD’s Advanced Management Program is delivered to you by a world-class faculty of professors, to bring you the richest of real-world application and latest thought leadership.

Cyril Bouquet
Professor of Innovation and Strategy

Cyril Bouquet helps organizations reinvent themselves by letting their top executives explore the future they want to create together. He pioneered the ‘mega dive’ approach to orchestrating discussions for big groups of executives, which has been successfully implemented on a number of other programs at IMD (such as EDF and Stora Enso).

Salvatore Cantale
Professor of Finance

Salvatore Cantale is Professor of Finance at IMD. His major research and consulting interests are in value creation, valuation, and the way in which corporations structure liabilities and choose financing options. Additionally, he is interested in the relationship between finance and leadership, and in the leadership role of the finance function.

Arnaud Chevallier
Professor of Strategy

Arnaud Chevallier is Professor of Strategy at IMD. Arnaud’s research, teaching, and consulting on strategic thinking bridges disciplines to provide concrete tools to improve decision making and corporate problem solving. Arnaud’s work prepares executives for the strategic challenges organizations face in today’s dynamic global marketplace.

Ralf Seifert
Professor of Operations Management

Ralf W. Seifert is Professor of Operations Management at IMD. His primary research and teaching interests relate to operations management, supply chain strategy and technology management. He has also worked on industry analysis, competitive strategy and new venture formation.

Ina Toegel
Professor of Leadership and Organizational Change

Ina Toegel is Professor of Leadership and Organizational Change at IMD. Her teaching activities invoke experiential learning and focus on a range of topics – from leading self and leading high-performance teams to emotion management and leading organizational change.

Howard Yu
LEGO® Professor of Management and Innovation

Howard Yu is the LEGO® Professor of Management and Innovation. He is the author of the award-winning book LEAP: How to Thrive in a World Where Everything Can Be Copied. In 2015, Professor Yu was selected by Poets&Quants as one of “The World’s Top 40 Business Professors Under 40”.