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Case Study

To eat or not to eat: Mampf Foods and the biotechnology question (A)

By Ulrich Steger and Boris Glick

6 pages

January 1998

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Reference: IMD-2-0074

This two-part case deals with an international food company, Mampf Foods, faced with the problem of using controversial genetically engineered crops. In the (A) case, a policy statement on this issue has been requested by GreenEarth, an environmental organization heading opposition to its use. Background information about the new technology and its problematic reception in Europe is given as an aid to policy formation.

Keywords

Environment, Food, Production, Corporate Sustainability Management

Settings

Europe
1996-1997

Type

Published Sources

Available Languages

English

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This case study is part of a series

To eat or not to eat: Mampf Foods and the biotechnology question (A)
To eat or not to eat: Mampf Foods and the biotechnology question (B)

This case study is part of a series

To eat or not to eat: Mampf Foods and the biotechnology question (A)
To eat or not to eat: Mampf Foods and the biotechnology question (B)

To eat or not to eat: Mampf Foods and the biotechnology question (A)

By Ulrich Steger and Boris Glick
Case reference: IMD-2-0074 ©1998

Summary

This two-part case deals with an international food company, Mampf Foods, faced with the problem of using controversial genetically engineered crop...

Reference IMD-2-0074

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Sustainability

Browse all topics

To eat or not to eat: Mampf Foods and the biotechnology question (B)

By Ulrich Steger and Boris Glick
Case reference: IMD-2-0075 ©1998

Summary

The second part of this two-part case shows a sample of the policy statement formulated by Mampf which defends the safety of the technology while e...

Reference IMD-2-0075

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

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