Leading in Turbulent Times webinar: To be or not to be?

Despite a two-month long total lockdown, China has avoided an economic meltdown. Professor Mark Greeven, a China expert, is not surprised.
In this webinar, Mark Greeven, Professor of Innovation and Strategy, IMD, has gathered best practices from four Chinese companies from different industries and discusses how they can be adopted by companies in the rest of the world. With stories highlighting the COVID-19 responses of automobile manufacturer BYD, film producer Huanxi Media, retail fashion company Peacebird and insurance company Ping An, he provides examples that other companies can draw upon during this challenging time.
Tackling concerns including supply chains, remote work, leadership and employee safety, Greeven provides four key lessons learned: use proper leadership techniques; challenge the assumptions of the business model; fully commit to any changes and trust employees; and think like an ecosystem, rather than just a business.
At the end of the webinar, Greeven provides a surprise for the audience—a selection of four tips and takeaways for other companies that can be implemented in just 48 hours.
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The Sandoz leadership team faced an important decision as it broke away from Novartis and became a public company. Should Sandoz retain the global geographical coverage it had had in its many years as part of Novartis? Or should it focus on fewer ...
This case series explores Sandoz's spin off from Novartis, which was finalized on 4 October 2023. Case A follows Richard Saynor's (CEO, Sandoz) ruminations as he builds the company strategy in preparation for the board's approval of Sandoz as a st...
Research Information & Knowledge Hub for additional information on IMD publications
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-2669 ©2025
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
in I by IMD
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications