IMD business school for management and leadership courses

This case picks up the story in 2014 and describes how Bostelmann and SAP spread and deepened the roots of the grassroots program over the span of a decade.

This case sets up the context for how the global, IT company SAP transformed a grassroots mindfulness program into a formal offering. Using the situation of a skeptical participant as its starting point, it recounts the story of how Peter Bostelmann, delivery executive at SAP Field Services, began a mindfulness journey in the 2010s that led to a…

This note explores the integration of neuroscience insights into executive coaching, focusing on seven key areas: neuroplasticity and growth mindset, mindfulness and self-awareness, emotional self-regulation, motivation and goal-setting, habit formation, cognitive biases and social neuroscience. It discusses how understanding brain function can …

The case study delves into strategic transformation and leadership transitions at Unilever since 2009. Unilever has been an industry leader of business sustainability. Paul Polman was a pioneer who introduced the idea that, by addressing social and environmental problems, a company can unlock new growth opportunities. Polman launched a 10-year S…

The payment processing industry in Europe had operated in largely the same way for decades. A standard system of financial processing and clearing ensured a steady profit pool for most of the players. However, the payments system in Europe was facing threats on a series of fronts, including changing regulation that shifted power away from some i…

Case (B) explains the contents of the Holder report, which investigated the diversity, equity and inclusion culture at Uber and ends with Travis Kalanick’s separation from the company.

Case (C) discusses the meeting that showcased the proposed actions following the Holder report recommendations and highlights the concerning response of one of the board members.

On 4 August 2020, one of the largest non-nuclear explosions in history destroyed the port of Beirut and most of the city, killing 238 and wounding over 7000 people. The case is structured into five sections illustrating the same event according to five different perspectives: the cargo owner, the ship, the port authorities, the judicial authorit…

This is a fascinating case about Adam Neumann’s problematic behavior, which led to the downfall of WeWork, once one of America’s most valued startups.

The case study examines recent aviation safety concerns at Boeing, focusing on manufacturing issues, leadership decisions and regulatory oversight. It traces Boeing’s trajectory since the McDonnell Douglas merger in 1997, highlighting the changes in the engineering culture and outsourcing strategy that affected the production quality of the 787 …

Case (A) recounts Travis Kalanick’s journey through the growth of Uber, highlighting instances of his problematic behavior and the board’s lack of oversight.

Few Business to Business (B2B) marketplaces have succeeded. Metalshub has successfully combined a software platform as a service, with a marketplace matching supply and demand for raw materials used in the Metals and Mining industries. Through innovative pricing and business models, the company has managed to scale its operations in a short time…

The case focuses on Contabilizei, a Brazilian startup providing online accounting services for small and medium-sized enterprises (SMEs). The case study delves into the challenges faced by the company’s founder and CEO, Vitor Torres, as he navigated Brazil’s complex social and economic landscape. Issues such as Brazil’s byzantine tax system, dis…