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Article
Turn vibe-coded prototypes into tools your company can actually use

Generative AI has made building software feel almost free. A product manager describes what she wants, an AI model writes the code, and a working tool appears in an afternoon, impressing everyone who sees it. As a result, companies and teams that once bought their software from outside vendors are often choosing to build it themselves, drawn by …

Artificial Intelligence
By José Parra Moyano, Karl Schmedders, Olivier Laplace and Benjamin Torben-Nielsen
in HBR.org
16 October 2026
Turn vibe-coded prototypes into tools your company can actually use
By José Parra Moyano Karl Schmedders Olivier Laplace and Benjamin Torben-Nielsen
in HBR.org 16 October 2026
Summary
Generative AI has made building software feel almost free. A product manager describes what she wants, an AI model writes the code, and a working tool appears in an afternoon, impressing everyone who sees it. As a result, companies and teams that once bought their software from outside vendors are often choosing to build it themselves, drawn by …
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Research Information & Knowledge Hub for additional information on IMD publications

Article
Sustainability reporting isn’t the same as risk preparedness

Sustainability reporting is now common among large companies. According to the OECD, firms representing 91% of global listed market capitalization disclose sustainability-related information. Yet we find that firms with strong reporting often assume this translates to operational preparedness. It does not. A polished disclosure alone can’t prote…

Sustainability
By Christos Cabolis and Karl Schmedders
in HBR.org
9 October 2026
Sustainability reporting isn’t the same as risk preparedness
By Christos Cabolis and Karl Schmedders
in HBR.org 9 October 2026
Summary
Sustainability reporting is now common among large companies. According to the OECD, firms representing 91% of global listed market capitalization disclose sustainability-related information. Yet we find that firms with strong reporting often assume this translates to operational preparedness. It does not. A polished disclosure alone can’t prote…
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Research Information & Knowledge Hub for additional information on IMD publications