Digital Marketing Programs – IMD Business School

Discover IMD Digital Marketing Programs

Acquire all the digital marketing skills you need to accelerate your career and transform your business.

Discover IMD Digital Marketing Programs

Acquire all the digital marketing skills you need to accelerate your career and transform your business.

Prepare your organization’s digital future

How do you upskill to stay ahead in the digital age?

The nature of work is changing, and fast. IMD’s rich portfolio of Digital Marketing Programs equips you with the latest tools, knowledge and skills to understand data, harness digital disruption, and prepare yourself for a digital future that is happening now.

20+ digital programs

From broad to specific focus, you customize your learning to match your unique, evolving business context.

Cutting-edge research

Access cutting-edge research that will positively impact your digital transformation. Informed by the Global Center for Digital Business Transformation.

Earn an IMD Diploma

Combine 15 days of programs to earn the IMD Digital Excellence Diploma, confirming your expertise in  digital business  transformation.

Flexible learning options

Whatever your current travel situation, different program options enable you to join us on campus, or connect directly from your home or office.

IMD Digital Marketing Programs
On campus
Digital Marketing Strategies

Master the skills of online-offline marketing

Learn how to create, capture and deliver value in a digital world.

Location: Lausanne Length: 5 days Fee: CHF 9,900 Next start: 24 October 2022
Online
Marketing Strategy in the Digital Age

Recreating customer value through digital

Rethink your marketing strategy and value creation through the lens of digital, and change the competitive game.

Location: Online Length: 8 weeks Fee: CHF 2,950 Next start: 1 May 2023