Sandoz (A): Breaking free to stand alone
This case series explores Sandoz’s spin off from Novartis, which was finalized on 4 October 2023. Case A follows Richard Saynor’s (CEO, Sandoz) ruminations as he builds the company strategy in preparation for the board’s approval of Sandoz as a standalone company. The narrative outlines the key strategic areas that Richard, along with his senior leadership team, considered and which strategy was eventually approved by the board of directors (i.e. product portfolio mix), the direction of the growth strategy (i.e. top vs. bottom line approach), target geography regions and ownership model. Case A focuses on the dilemmas and considerations of each strategic area.
- Understand the impact of accessibility and affordability of medicines on global health.
- Explore the global dynamics of the off-patent drugs industry.
- Recognize key opportunities and dilemmas of generics and biosimilar industries.
- Grasp the impact of strategic decisions on execution.
Sandoz, Healthcare, Pharmaceuticals
2022-2024
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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- Sandoz (A): Breaking free to stand alone
- Sandoz (B): The art of staying true to your mission
- Sandoz (A): Breaking free to stand alone
- Sandoz (B): The art of staying true to your mission
Case reference: IMD-2669 ©2025
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Case reference: IMD-2670 ©2025
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