The CEO of Desso, a European carpet tile company, decides to make a radical business model transformation focused around Cradle to Cradle concepts.
Desso (A): A cradle-to-cradle business model?
Summary
The CEO of Desso, a European carpet tile company, decides to make a radical business model transformation focused around Cradle to Cradle concepts.
Reference
IMD-3-2349
Copyright
©2012
Copyright owner
IMD Copyright
Organization
Desso
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications
Desso (B): Making it happen—the implementation of a C2C business model
Summary
The CEO of Desso, a European carpet tile company, decides to make a radical business model transformation focused around Cradle to Cradle concepts.
Reference
IMD-3-2350
Copyright
©2012
Copyright owner
IMD Copyright
Organization
Desso
Available Languages
English
Contact
Research Information & Knowledge Hub for additional information on IMD publications