From Coal to Biotech
This management book documents the remarkable transformation of DSM, first from a coal mining company to a commodity chemicals producer and then in the last two decades to the life sciences & materials sciences company it is today, with its strong focus on biotechnology.
The book gives an inside view on the ‘strategic learning cycles’ that have driven this evolutionary transformation. It also discusses the company traits that have contributed to its ability to adapt, grow and prosper.
Renowned business schools such as IMD and Babson have accompanied the second transformation of DSM through their executive education programs. The book documents this support and draws lessons for long-term collaboration between companies and the business school world.
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You can also buy the book on Barnes & Nobles, Book Depository, Orell Füssli and Routledge.
A new frontier of business value lies at the intersection of artificial intelligence and sustainability, where innovation meets impact and leadership must adapt. This article outlines five strategic pillars for effective collaboration between Chie...
The A case in this two-part series outlines the challenges Isabella Phoenix faced in designing a global sustainability program for HP's vast network of channel partners in just 12 weeks with only one team member and limited resources. The initiati...
The B case outlines how, by early 2025, Isabella Phoenix's initial vision for HP's Amplify Impact sustainability program had grown into a global initiative involving 4,800 partners in 48 countries. The program surpassed its goals, enrolling 59 of ...
How often has your team changed lately? A new member joins. A key player exits. Roles shift. Strategy evolves. A conflict brews. Performance dips. Today’s teams are in constant flux—reshaped by both internal dynamics and external pressures. And ye...
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Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-2681 ©2025
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Case reference: IMD-2695 ©2025
Research Information & Knowledge Hub for additional information on IMD publications
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in I by IMD
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