This case describes how successful internal entrepreneur, Jacques Freymont, created a profitable new business for Nova, a company in the global voice and data-traffic market. By the time the case was written he had risen to the highest ranks in Nova and was earning one of the top salaries; a new project was waiting for him. But, despite all the benefits, great colleagues and the latest technology resources, Freymont was considering to leave the company. He was finding it more and more difficult to work as a salaried person without any stake in the company. Nova was looking at stock options as a way to attract and retain good personnel but this would not be enough for Freymont. He had his own ideas on making Nova a better place to work for internal entrepreneurs like himself but knew the company would need a lot of time to change in that direction. Would he stay or would he leave Nova?
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications