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|Date||Thursday, March 22, 2018|
|Time||19:00 - 21:30|
|Speaker(s)||Carlos Silva Lopes (EMBA 2002), Marketing Director Dow Packaging & Specialty Plastics, Dow Chemical Company|
MBA only Alumni Event: Storytelling
Carlols Silva Lopes successfully used the storytelling technique he learned during his EMBA at IMD, with his marketing team at Dow - ending the use of powerpoint in customer interaction and relying solely on stories and visuals - creating a buzz in the market and standing out vs competition. Come to hear Carlos story and learn how you can apply storytelling effectively to your job and organisation.
Kindly notice this is an event for the MBA Alumni in the Zurich Club only.
|Fees||Guest: CHF 30.00 |
Member: CHF 15.00
|Venue||Impact Hub |
|Registration Deadline||Tuesday, March 20, 2018|
|Phone||078 661 02 95|