MBA only Alumni Event: Storytelling

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Registration is now closed.
DateThursday, March 22, 2018
Time19:00 - 21:30
Speaker(s)Carlos Silva Lopes (EMBA 2002), Marketing Director Dow Packaging & Specialty Plastics, Dow Chemical Company

MBA only Alumni Event: Storytelling

Carlols Silva Lopes successfully used the storytelling technique he learned during his EMBA at IMD, with his marketing team at Dow - ending the use of powerpoint in customer interaction and relying solely on stories and visuals - creating a buzz in the market and standing out vs competition. Come to hear Carlos story and learn how you can apply storytelling effectively  to your job and organisation. 

Kindly notice this is an event for the MBA Alumni in the Zurich Club only.

FeesGuest: CHF 30.00
Member: CHF 15.00
VenueImpact Hub
Sihlquai 131
8005 Zurich

Registration DeadlineTuesday, March 20, 2018
ContactTobias Drogseth
Phone078 661 02 95

Contact Us


Dr. Alexander Zinser

IMD Alumni Club Zurich
Mrs. Gabriela Mäder
Member Relations Manager
Berghofstrasse 25
8625 Gossau
Tel: +41 (0)76 573 0563
Fax: +41 (0)44 732 6864


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IMD Alumni Club of Switzerland - Zurich