Leverage digital disruption to add value to your business

Disruptive digital technology is reshaping almost every industry, and you already understand the urgency for transformation. This digital business online course helps you formulate a successful, innovative strategy for what to do next.

You will analyze opportunities and threats, and design defensive and offensive strategies to bring your business a competitive advantage based on several digital disruption examples. You will learn how to digitize existing business models, products and value chains. This Digital Disruption online training will make you digitally agile, ensuring you play a key role in navigating your business through digital change.

You'll walk away with practical frameworks and tools, informed by the latest research, to deal head-on with real-world disruption and drive organizational transformation effectively.

Drive disruption

Drive disruption in your industry, 
don't drown in it

Identify changes

Identify changes in the business environment and take advantage of them

Overcome obstacles

Analyze and overcome obstacles to rapid execution

Create a digital transformation plan

Create a successful digital transformation plan for your organization

Next sessions
Duration: 8 weeks of study (4-6 hours per week)


CHF 2,750 for IMD alumni


Application deadline closes 2 weeks before the session starts.

Participants who attended this online program were also interested in
Business Analytics for Leaders (BAL)
Master digital analytics to drive innovation

Develop a high-level understanding of big data and digital analytics, and discover practical tools you can use to drive your data strategy.

Learn more
TransformTECH (TT)
Drive innovation with new technologies

Understand how to leverage AI, IoT and robotics for your business. Discover which technology will enable you to create new business opportunities. This program is jointly designed by IMD and Swiss federal institute of technology, EPFL (Ecole polytechnique fédérale de Lausanne).

Learn more


IMD complies with applicable laws and regulations, including with respect to international sanctions that may be imposed on individuals and countries. This policy applies to all applications for IMD programs from individuals or organizations, and any commercial or non-commercial partnerships.

IMD business school rankings

Our executive education programs are ranked highly by the world's most influential business publications.

Ranking item 1
Ranking item 2