Professor Denise H. Kenyon-Rouvinez

Swiss, American
The Wild Group Professor of Family Business, Family Office, Governance


Denise H. Kenyon-Rouvinez is The Wild Group Professor and Director of the IMD Global Family Business Center at IMD.

For over 20 years she has worked extensively with very large family businesses in Europe, Asia, the Middle East, North and South America and is used to dealing with complex governance and wealth situations. Denise is also author and co-author of the books: Governance in Family Enterprises: Maximizing Economic & Emotional Success, 2014 (Palgrave Macmillan); Family Business – Key Issues, 2005 (Palgrave Macmillan); Sharing Wisdom, Building Values – Letters From Family Business Owners To Their Successors, 2002 (Palgrave Macmillan); A Woman's Place. The Crucial Roles of Women in Family Businesses, 2008 (Palgrave Macmillan); as well as the cartoon illustrated books: Why Me? Wealth: Creating, Having and Passing it on, 2007 and Who, Me? Family Business Succession. A Practical Guide For The Next Generation, 2005. In recent years she has also published articles on succession, competence, growth, IPOs, governance issues and on serial business families.

Founder and former president of the Family Business Network (FBN) chapter in French speaking Switzerland, Denise has received several awards for her research work. In addition, she is a certified coach working with the Solution Focused Coaching approach (based on brief therapies). She is an accredited Lifo® Licensee - a personal style survey which helps individuals reach their potential and improve their performance. She is also a qualified Emotional Intelligence (EQ-i 2.0)  assessor and trainer.

Former Head of International Family Business and Philanthropy at RBS Coutts, Denise also served for 10 years as a senior consultant at The Family Business Consulting Group (FBCG), and is a Family Firm Institute (FFI) Fellow and mentor.

Denise is the founder and chairman of Gen10 SA, an independent company providing high quality VIP Boutique services to HNW & UHNW entrepreneurial families and families of wealth. Prior to specializing in family business, Denise worked for fifteen years in international industrial companies where she developed an expertise in strategy, accounting, M&As, as well as financial and business analysis.

Denise holds a PhD from HEC Lausanne.


Koeberle-Schmid, Alexander/Kenyon-Rouvinez, Denise H./Poza, Ernesto J. (2014) Governance in family enterprises, Maximising economic and emotional success, Palgrave Macmillan.