Is this digital strategy & analytics course for me?

This Digital Strategy & Analytics course is designed for highly experienced managers looking to dive deeper into the topics of digital transformation, analytics and platform strategy and connect these topics together.

You already have the foundations and will be responsible for developing and implementing a digital strategy, and/or making complex decisions related to digital transformation and analytics. Recognizing the need to constantly keep evolving and transforming, your goal is to build a tight understanding of how strategy and analytics integrate together so that you can execute with confidence.

Join as a team - fast-track your results

For really rapid results, you are encouraged to join as a team. Typically, team members will come from distinct functions thereby bringing the different viewpoints in one place which will help facilitate change.

Build your digital journey @IMD

Digital Strategy & Analytics is part of a series of Digital programs at IMD. It can be taken as a stand-alone program, and also complements well our Leading Digital Business Transformation, Digital Execution, and Leading in the Digital Age programs, all of which lead you to the IMD Digital Excellence Diploma. 

Explore all your digital transformation learning opportunities with IMD here.


5 days


Program sessions 2020

DSA 2 2020October 19 to October 23*Lausanne

Fee 2020

CHF 9,900* (Tuition, teaching materials, and lunch are also included.)

Get special pricing when you pursue the Digital Excellence Diploma.

*All fees quoted are exclusive of any value-added or other indirect taxes that may be due in any country.

*IMD reserves the right to modify the program dates, location, and fees at any time.

Admission, payment & cancellation processes

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IMD complies with applicable laws and regulations, including with respect to international sanctions that may be imposed on individuals and countries. This policy applies to all applications for IMD programs from individuals or organizations, and any commercial or non-commercial partnerships.

Do you work for an NGO, NPO or a Public Sector organization? Are you interested in attending one of our Open Programs?

For many years IMD has been proud of its association with NGO/NPO/PS organizations. Aligned with our vision and strategic direction we want to support you in your contributions to society.

Attend Open Programs at IMD at a special rate. For NGOs and NPOs we offer a 50% incentive for attending Open Programs and for Public Sector there are special conditions with 25% or 50% rebate subject to GDP per capita* (25% above USD 20,000 GDP – 50% below USD 20,000).

Therefore, if you are interested in attending any of our programs, please contact us to learn how we can support you.


*Availability subject to space