Is this digital strategy & analytics course for me?

This Digital Strategy & Analytics course is designed for highly experienced managers looking to dive deeper into the topics of digital transformation, analytics and platform strategy and connect these topics together.

You already have the foundations and will be responsible for developing and implementing a digital strategy, and/or making complex decisions related to digital transformation and analytics. Recognizing the need to constantly keep evolving and transforming, your goal is to build a tight understanding of how strategy and analytics integrate together so that you can execute with confidence.

Join as a team - fast-track your results

For really rapid results, you are encouraged to join as a team. Typically, team members will come from distinct functions thereby bringing the different viewpoints in one place which will help facilitate change.

Build your digital journey @IMD

Digital Strategy & Analytics is part of a series of Digital programs at IMD. It can be taken as a stand-alone program, and also complements well our Leading Digital Business Transformation, Digital Execution, and Leading in the Digital Age programs, all of which lead you to the IMD Digital Excellence Diploma. 

Explore all your digital transformation learning opportunities with IMD here.


5 days


Program sessions 2019

DSA 2 2019October 21 to October 25*Lausanne

Program sessions 2020

DSA 1 2020January 20 to January 24*Lausanne
DSA 2 2020October 12 to October 16*Lausanne

Fee 2019

CHF 9,900* (Tuition, teaching materials, and lunch are also included.)

Get special pricing when you pursue the Digital Excellence Diploma.

*All fees quoted are exclusive of any value-added or other indirect taxes that may be due in any country.

*IMD reserves the right to modify the program dates, location, and fees at any time.

Admission, payment & cancellation processes

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Do you work for an NGO, NPO and Public Sector organization? Are you interested in attending one of our Open Programs?

For many years IMD has been proud of its association with NGO/NPO/PS organizations. We receive positive feedback from the many participants we have welcomed onto our open programs.

Aligned with our vision and strategic direction, and our belief that developing leaders leads to benefits for both business and society, we are keen to encourage participation from broader representations of society.

Therefore, if you are interested in attending any of our programs, please contact us to learn how we can support you.