The genesis of the Swatch or innovation of rupture

This event is completed.

Registration is now closed.
DateThursday, September 24, 2015
Time19:30 - 22:00
Speaker(s)Elmar Mock, co-inventor of the Swatch and founder and Managing Partner of Creaolic

Joint event with IMD Alumni clubs of Geneva and Lausanne.

Limited seats (50).

Elmar Mock is an engineer in watchmaking and plastics, and he co-invented the Swatch. He then designed Tissot’s Rockwatch before leaving the company and founding his own engineering and technical consultation company, Créaholic in Biel, Switzerland in 1986. Elmar Mock is cited as an inventor in more than 150 patent families and he is well known internationally for his innovation factory concept and philosophy of innovation.

In his presentation, Elmar Mock will illustrate the motto of Créaholic and his team: Disrupt, Discover, Improve: 
• Improve products and systems,
• Discover new technology applications and business opportunities,
• Radically disrupt industry.

FeesMember: CHF 0.00
VenueHôtel Métropole
34, quai du Général Guisan
Dress CodeCasual
Registration DeadlineWednesday, September 23, 2015
ContactLaetitia - Club Secretary
Phone079 446 92 67

Contact Us


Mr. Jean-Daniel Loparco
Club President

IMD Alumni Club Switzerland - Lausanne
Mrs. Laetitia Jobin
Club Secretaryc/o SAGEsolution
Ch. du Tabousset 40
CH-1040 Echallens


Refer potential participants to IMD

As Alumni, you are best qualified to know the kind of person who would benefit most from an IMD program.

Refer someone now


Re-energize your business and yourself

Get the full breadth of business topics and trends you need to stay successfully ahead. 30+ hot topics, fully customizable schedule and networking opportunities with 350+ top executives.

Learn more
IMD Alumni Club of Switzerland - Lausanne