Joint research projects 

The IMD World Competitiveness Center leads joint research projects with industries and governments worldwide. Many of these reports remain confidential. Two recently published reports were in partnership with Accenture, on the competitiveness of the largest Swiss firms, and with KPMG AG, on the key Swiss location attractiveness factors for multinationals.

business competitiveness

Business competitiveness of firms in Switzerland

We have developed a groundbreaking conceptual framework and methodology to study firm competitiveness. We partnered with Accenture Switzerland in 2014 to conduct a study on the competitiveness of the largest Swiss firms.

The report focuses on the firm-specific practices and processes that successful Swiss companies employ to strengthen their competitiveness. Our aim was to obtain insights into the internal behaviors and dynamics of those firms and their effects on the different dimensions of competitiveness.

In 2015, we again partnered with Accenture to conduct a study on digital expectations, strategies and practices in Austria, Germany and Switzerland. The study analyzes the top 500 largest Austrian, German and Swiss companies and considers financial data from 2010 to 2014.

For Austria, only about half of the respondents (52%) perceive that the strategic value of digitization is realized by their company. Only 30% indicate that "digitization is actively promoted within the company."

For Germany, 68% of respondents see the "increase of efficiency" as the most relevant aspect of digitization, while 50% see the "expansion into new business areas," and 37% consider the "digitization of products" as the most relevant.

For Switzerland, 62% of respondents assess the current degree of digitization at the industry level as mid-to-fully developed, and the most relevant aspect of digitization is the "increase of efficiency" (81%).

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Recognizing and then capturing the opportunities offered by digitization is at the heart of growth in Switzerland's 'Top500' leading companies, according to the latest annual Top500 study conducted by Accenture (NYSE: ACN) in collaboration with the IMD World Competitiveness Center.

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Business competitiveness is the capacity of a firm to create value through sustainable long-term growth and profitability. There are two dimensions of business competitiveness - general and intrinsic. The general dimension influences the nature of the practices a firm chooses to adopt. The intrinsic dimension refers to the behaviors and practices that allow a firm to sustain its performance over the long term.

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Talent management, strong governance, innovation and organization are the key factors behind the growth and competitiveness of Switzerland's 'Top500' leading companies. This is the main finding of the latest annual Top500 study conducted by Accenture, a management consulting, technology and outsourcing services company, in collaboration with the IMD World Competitiveness Center.

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Attractiveness factors for multinationals

Attractiveness factors for multinational corporations

The IMD World Competitiveness Center collaborated with KPMG AG to produce a study on the key Swiss location attractiveness factors for multinational corporations (MNCs). Many MNCs that initially were drawn to Switzerland's well-known location advantages, now feel that the benefits derived from those advantages are at risk.

The study was the result of a joint survey of more than 850 foreign-owned MNCs with operations in Switzerland conducted by KPMG AG, the IMD World Competitiveness Center, S-GE Switzerland Global Enterprises and the Swiss-American Chamber of Commerce.

What are the key location factors for multinational corporations?

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Opportunities for greatness are rare, and all notable success stories can be traced back to someone, somewhere making exactly the right move at just the right time. One of those rare moments exists right now, and Switzerland is in the perfect position to grab it.

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