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I by IMD is a business intelligence platform designed for today's leaders. We deliver expert-led insights, diverse perspectives, and practical learning tools to help decision-makers navigate critical business challenges.

Balancing rewards and routines can be an effective strategy for breaking bad habits

Why are bad habits hard to break, and what can I do about it?

5 hours ago • by Francesca-Giulia Mereu in Brain Circuits • 3 min read

Habits form in the basal ganglia and can resist effort - discover substitution strategies that replace old routines with productive ones at work....

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Rethinking sustainability: Why customer value comes first

A new book challenges the conventional belief that sustainability alone drives customer purchases. In a webinar hosted by Karl Schmedders, the book’s co-author, Goutam Challagalla, explains how companies can make sustainability scalable by making it an enabler of innovation and growth.

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Unlock senior leaders’ competitive edge: how AI elevates decision-making, coaching, and talent management – while mitigating cognitive offloading and bias.

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