A 5-step approach to problem framing 

Given one hour to solve a problem, Albert Einstein famously said he’d “spend 55 minutes thinking about the problem and five minutes thinking about the solution.”

In those windup minutes, think about framing. Consider the long view and the details from various perspectives. Take steps to ensure that you don’t jump to conclusions before you fully grasp the nature of the problem.

This philosophy underpins our E5 framework which provides a structured approach for engaging with complex problems before leaping to solutions. Here’s a glimpse at the five phases that make up our framework: