
How to be remembered for the right reasons #5: Create shared connectionÂ
Earn the right to be heard by blending credibility with relatability, meeting audiences where they are, and building rapport through shared stories....
by Jan van der Kaaij, Benoit F. Leleux Published October 15, 2024 in Brain Circuits • 3 min read
To move beyond CSRD-compliant ESG reporting, consider potential actionability when identifying material issues in the research phase. Â
To help envision how to take actions that improve the sustainability impact, zone in on the following:Â
As the business develops, practical sustainability concerns may shift, so materiality issues will change over time. This means materiality is an ongoing process that requires constant attention, requiring updates to implementation plans, materiality assessments, strategies, and reporting – and, of course, ongoing dialogue with all stakeholders.Â
Transformation is impossible when remaining silent, so it’s critical to walk the talk and talk the walk while continuously communicating with stakeholders.Â
Don’t be a mixed-up chameleon! How to prioritize your ESG issuesÂ
Materiality: From reporting requirement to strategic insightÂ
Under attack from multiple angles, does ESG’s evolution need a helping hand?Â
How regulation is shaping the future of ESG ratings and sustainable investmentsÂ
Think your company’s too small to worry about ESG reporting?Â
Let’s be clear: ESG is not ‘woke’ and it’s different from sustainabilityÂ
IMD Executive in Residence and Managing Partner at Finch & Beak
Jan van der Kaaij is the Co-Founder of Finch & Beak and Executive in Residence at IMD, where he co-directs the Winning Sustainability Strategies program. He specializes in sustainability and innovation. He co-authored Winning Sustainability Strategies and holds an EMBA from IMD.
Benoît Leleux is the Stephan Schmidheiny Professor of Entrepreneurship and Finance at IMD. He is Co-Director of the Foundations for business leaders program and Program Director of the Winning sustainability strategies program.
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