
How CXOs can lead transformation in the AI era
The role of the Chief Experience Officer (CXO) is undergoing a profound transformation in the age of AI. Here are the tools and strategies to lead this transformation effectively....

by Jennifer Jordan Published January 10, 2025 in Brain Circuits • 3 min read
Once you’ve gained formal authority in the workplace, it makes you a power holder – but you now need to gain active recognition of that authority from colleagues to lead them effectively.
This is because you can have a formally designated base of power (such as a job title), but not have what is called status, which is other people’s recognition of that power and openness to your influence. (Think of a boss or colleague who had a significant hierarchical position but whom no one listened to – they were simply not influential.)
To avoid this scenario, ask yourself the following questions:
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Being able to exert influence and lead people effectively is as much about how you use your power as your job title. This means you need to cultivate respect from your reports and show restraint by being careful not to abuse them or the other resources that are now available to you, simply because you have formal authority over them. This is an ethical issue, but taking pains to exercise your power with due regard for others will enable you to lead them effectively and help cement your status – the true source of leadership.

Professor of Leadership and Organizational Behavior
Jennifer Jordan is a social psychologist and Professor of Leadership and Organizational Behavior at IMD. Jennifer’s teaching, research, and consulting focus on the areas of digital leadership, ethics, influence, and power. She has received specialized training and certifications in lie and truthfulness detection, as well as in conflict resolution within organizations. She is Program Director of the Women on Boards and the Leadership Essentials program, and co-Director of the Leading Digital Execution program.

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