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How people engage with you is shaped by your brand. If you are known to be reasonable, pragmatic, and strategic, they will want to work with or for you. But if you...

by Florian Hoos Published November 25, 2024 in Brain Circuits • 3 min read
In the wake of enhanced regulatory oversight, mandatory standardized sustainability reporting is driving awareness of the need for change. New ESG rules and regulations include:
Allied to these, reasonable assurance targets for external auditing are around the corner.
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The developments will impact both large companies, imposing specific new duties on them, and (indirectly) their smaller suppliers.
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Mandatory sustainability reporting will have a dramatic effect on how stakeholders perceive companies’ ESG performance. Expect changes in investor attitudes, litigation risks, roles of key corporate executives, incentives in top executives’ compensation packages, and business models.
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Instead of fulfilling ESG requirements from a compliance perspective and then thinking about how to better integrate these new sustainability metrics and transition plans into your strategy and communication efforts, the ideal output is an integrated report, where the ESG side and the financial side speak to each other.
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Because integrated reporting has impacts on many functions within the company, you have to build the governance and the organizational setup with this in mind. This includes determining who oversees reporting: is it the CFO, another person who manages the ESG dimensions of the company, the sustainability officer, or another custom setting that suits the company best? You also need to collect and make sense of data that concerns your whole supply chain and distribution of your products, and use-phase impacts such as emissions.
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The new regulatory frameworks provide an opportunity to innovate new products and services, and to deliver them within “planetary boundaries.” By embracing strong narratives on material topics, supported by relevant data, you can use tighter regulation and reporting to disrupt your industry on the most important ESG dimensions.Â

Professor of Sustainability and Accounting
Florian Hoos is Professor of Sustainability and Accounting, Program Director of Managing and Measuring Sustainability Impact, and served as IMD’s Managing Director of the Enterprise for Society Center (E4S) from 2022-2026.

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