Addressing the Covid-19 crisis: The CEO agenda (Mini case)
This mini case talks about why we should not have been surprised by the COVID pandemic as the likelihood was foreseen and awareness raised several times, not only from previous pandemics but also their increasing regularity as the world increasingly globalizes. The case explores these awareness raising attempts. It then suggests for a talking point that sustainable solutions to outbreak readiness require private-public cooperation on a global scale and talks to the reaction of some companies in facing the pandemic and playing a part in the action taken to contain it.
- What can we learn from the reactions to COVID-19 pandemic?
- How can businesses participate with responses of governments?
2020
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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