
Three things I know: taking over the family business Â
How many times did I secretly wish for my father to leave the business and leave me the sole âQueenâ on board? Ten years later, I cannot imagine working without him by...
by Howard H. Yu Published October 26, 2021 in Brain Circuits ⢠3 min read
The difference between companies that thrive in times of crisis versus those who stagnate is tied to their ability to jump from one core competency to another as the business landscape shifts. This is something I refer to as a companyâs ability to LEAP. But what do you do if you missed that next big thing and realize everything is changing and you are at risk of getting left behind? All is not lost, you just need to consider something that makes a lot of executives uncomfortable but can change everything.
Making frenemies
There are times when you need to compete, and there are times when you need to collaborate. This is one of the key managerial choices to make in a world of disruption. When a newcomer enters the market and is shaking up the industry, you need to ask yourself if you should be looking at them as competition, or would it be better to become partners.
If you canât beat them, join them
There are times you canât outcompete a potential threat to the market, even if you are dominant in the field. It may be better to look for ways to help each other.
An excellent example of this is Visa and Mastercard. When PayPal and other fintech disruptors entered the market, Visa and Mastercard realized they could not outcompete them, or it would be too late, so instead they formed partnerships, opening their infrastructure through APIs so that other fintech disruptors could use them. Now Google Pay, Apple Wallet, and PayPal are all using Visa and Mastercardâs technology. Even cryptocurrencies are working with Visaâs card infrastructure to be able to convert back to real money. As a result, the traditional credit card companies are now beating American Express, which failed to move early.
Making this sort of move requires tough managerial choices and is a bit too radical for some companies. But the ones who are brave enough to do it are the ones that will live to compete another day.
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LEGOÂŽ Chair Professor of Management and Innovation at IMD
Howard Yu, hailing from Hong Kong, holds the title of LEGOÂŽ Professor of Management and Innovation at IMD. He leads the Center for Future Readiness, founded in 2020 with support from the LEGO Brand Group, to guide companies through strategic transformation. Recognized globally for his expertise, he was honored in 2023 with the Thinkers50 Strategy Award, recognizing his substantial contributions to management strategy and future readiness. At IMD, Howard directs the Strategy for Future Readiness program.
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