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Case Study

Tatis Limited

By Benoit F. Leleux, Georges Haour and Lisa Mwezi Schüpbach

10 pages

July 2001

Reference: IMD-3-0979

Governments are increasingly faced with the delicate task of balancing the need to effectively regulate and control trade while not stifling its development. These controls have to be reinvented, shedding their old garbs as rigid barriers to trade to reveal more up-to-date trade enhancement and facilitation characteristics. Tatis Ltd, a Geneva-based startup company, is developing an integrated web-based solution for the manage-ment of pre-shipment inspections in emerging and developing countries, a key component of trade and customs management. But how can a Swiss-based startup extend itself to five continents to implement its solutions in the ever-changing world of taxes and tariffs? The case investigates the challenges of Business to Government (B2G) activities, of developing a global partnership for solution implementations with a leading consulting firm, of raising funds with a leading venture capitalist and of balancing the needs of end-users (custom services in developing nations) with those of the solution funders (mostly multinational and donor organizations such as the World Bank and the World Trade Organization).

Keywords

Business to Government

Settings

World/global, Switzerland
November 2000

Type

Field Research

Available Languages

English

Related material

Teaching note, Video

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