Three ways to take sustainability beyond greenwashing in luxury Â
Luxury firms can strategize to find that sweet point between growth and a positive social and environmental impact, says Professor Stéphane J.G. Girod ...
How to identify greenwashing
It's become clear that sustainability can be used as a powerful marketing tool, but how many companies are actually doing what they say? Here are some tools to determine whether an organizing...
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ESG investment must be built on measurement of real impact
Measuring the true impact of Environmental, Social and Governance (ESG) investments is crucial to assessing the claims made by their promoters and comparing different opportunities. This is a difficult task but not...
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