CONTENT: the ‘what’
What makes you watch a movie a first, second, and sometimes even a third time? You can practice public speaking the same way. When you first watch a movie, what are you paying attention to? Most likely, it’s the plot; the narrative; the core of “what” is going on. Public speaking is much the same: before anything else, get clear on what you’re going to speak about. What key message do you want to leave people with? Stick to a few key points and avoid the impulse to throw too much in. Know what you want people to think, feel, or do by the time you finish.
- Remember: The biggest mistake is trying to do everything at once.
Process: the ‘how’
When you watch a movie the second time, what are you looking for? Most likely, it’s the things you missed the first time, such as things characters say that foreshadow subsequent events and plot nuances. This is about looking at how the story is told. The same goes for public speaking: once you’ve got the content of your speech down, it’s time to hone your delivery. Where would a pause give the audience time to reflect? When should you bring the point home? What gestures would emphasise your words and bring your message to life?
- Remember: trying to develop your content while you rehearse keeps you trapped in your head – trust in your “what” and shape it into a captivating performance.
Relationship: the ‘why’
What would drive you to watch a movie for a third time? Most likely, it’s because there’s something meaningful to you about it – a character you identify with or a conflict you can relate to. Beyond what the movie is about or how it’s portrayed, it’s how you connect with it that brings you back and keeps you engaged. In public speaking, this comes down to how you communicate “why” your audience should listen to you. Having refined your delivery, it’s time to shift your focus outwards onto the audience and develop the relational aspect of your speaking. Where are you looking when you speak? Making meaningful eye contact with your audience is vital. How are you showing your vulnerability? Demonstrating authenticity boosts your credibility. How are you opening yourself up? Coming across as approachable encourages further conversation.
- Remember: once you’ve refined your delivery, focus on how to connect with your audience.