Nestlé-Rowntree (C)
The (C) case is the third of a three-part case series on the L 2.5 billion takeover of Rowntree by Nestle in 1988. Nestle has acquired Rowntree; this final case raises issues as to the post-acquisition integration of Rowntree and Nestle. The case setting is six months after the acquisition, and is written from the point of view of the former senior Rowntree manager charged with integrating the Rowntree and Nestle chocolate businesses in Europe.
1989
Cranfield University
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in WEF Forum 22 April 2024
in Harvard Business Review May-June 2024, vol. 102, issue 3
Case reference: IMD-7-2548 ©2024
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in WEF Forum 22 April 2024
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
in Harvard Business Review May-June 2024, vol. 102, issue 3
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-7-2548 ©2024
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications