Why this online course is for you
Your company strategy is constantly under attack either through rampant imitation or through substitute business models. How do you respond? In many cases, you cannot rely on your company alone to sustain competitive advantage. Rather, you need to look to an ecosystem of strategic partners who can help your company along the way. This program enables you to:
- Search, screen and select strategic partners
- Find the right structure to establish a strategic partnership
- Start up the strategic partnership to maximize trust
- Steer a portfolio of strategic partnerships for best practice sharing
Your profile for this online course
This program is designed for executives who are currently responsible or will be responsible, for setting up strategic partnerships or alliances, or managing them in their own organization.
Online course overview
You start with a deep dive into the fundamental building blocks of leveraging successful strategic partnerships for competitive advantage. As the learning journey progresses, you will be asked to work through several key frameworks related to your specific strategic partnership challenge, and apply the lessons learned to your own context. You will be challenged to test your assumptions and open yourself to new ways of thinking and acting with respect to your strategic partnership.
Individual assignments, virtual group work, case studies, readings, video summaries, personalized feedback from your program coach, peer reviews with other participants from across the globe, and personal reflection moments – are all combined to stimulate your thinking, unlock new insights, change habits, and firmly embed the learning. You will leave the program with a clear roadmap on how to either establish a strategic partnership program or manage a strategic partnership for success.
You work with a dedicated personal coach to support you throughout your learning journey
You can develop a current project from your own business and apply what you learn to your context
You get IMD certification and become part of the outstanding professional IMD Alumni network
8 weeks of study, 4-6 hours per week.
The flexible schedule allows you to access the material in your own time and study at your pace. You must successfully complete all weekly assignments in order to finish the program and gain IMD certification.
CHF 3’900 for individual participants / CHF 3’500 IMD alumni
Corporate Learning Network member corporations receive a number of complimentary seats. If you are applying via your company or corporation, please check internally that you are eligible to apply before submitting your application.