Afsana Cherian Kapoor, Founder of People for Action, a 24–hour helpline that deals with what its website describes as “the ongoing mental-health pandemic in India”, says that during her previous role at a United Nations Development Programme for HIV/AIDS project, she catapulted her work by convincing the media to use “the right language”.
“People used to say, ‘This person has HIV AIDS’. We proposed changing it to ‘a person living with HIV’. We created advocacy and awareness material, starting at the grassroots level and going higher. When we started the project, everyone was pumping in money for HIV. There was a big stigma, fear of the unknown, and discrimination.” The project also employed two HIV-positive people in the office to help effect change.
Closely related to changing the language we use around mental health is improving how we verbalize our emotions.
“Thoughts about how we feel become our emotions, and our emotions become our experiences – which have memories. Teaching the young how to identify and verbalize those emotions is the starting place. The next step is advocacy – reaching out to civil- society leaders, political leaders, authors, and role models,” says Kapoor.
She also started a podcast on normalizing conversations about mental health and says her multiple projects on putting feelings into words are because “there is a need for crying and a crying need!”
In the corporate world today, social media is a huge pressure, says Jyotika Jhalani, Founder and Creative Director of Janavi India, which seeks to empower India’s artisans and designers by creating wearable pieces of art. “I feel words can make a huge difference here. If we spread word of love, empathy, resilience, and speaking out, the world will be a better place.”
She says she began her firm to do something for India, and to make India proud: “I decided to make Kashmiri shawls that were completely different. I started it in my son’s bedroom and we have gone from four to 400 people. I always thought fashion was about men.”
3. Making thinking habits as important as gym habits
Thinking about the way we can educate our teams to not only handle their emotions, but also understand the power of their thoughts, will be a powerful part of our toolkit.
“My challenge has been working out how to keep a team together: emotions. When you get upset, do you suppress how you feel? A lot of my team members come and tell me when they have a problem, but in the corporate world all that gets suppressed,” says Jhalani.