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Book

Quest

Leading global transformations

By Anand Narasimhan and Jean-Louis Barsoux

253 pages

Paperback

Overview

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Overview

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This book identifies and addresses the seven transformation journeys that are reshaping corporations today.

It integrates and builds on the collective experience and learning of IMD’s professors, who work directly with many organizations around the world and observe their transformation struggles at close range.

By taking a holistic and interdisciplinary view of how organizations are transforming themselves, IMD’s faculty accompany global executives – as individuals and as leaders of global corporations – on their transformation journeys.

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Research Information & Knowledge Hub for additional information on IMD publications

Axiom Business Book Awards 2015
Category: International Business/Globalization
Gold medal

Paperback

eBook

You can also buy the book on Barnes & Nobles, Book Depository, Orell Füssli and Routledge.

Publisher

International Institute for Management Development

ISBN

9782940485055

Keep reading

Article

Repairing reputational damage: don’t go the way of Boeing

All organizations should have a plan to secure trust during, after (and even before) a crisis hits. Here are a host of examples, good and bad, to learn from.

Leadership Resilience Strategy

By Michael Skapinker

in I by IMD

Case Study

The price of innovation: Will Medacta compromise its DNA by embracing robotics?

Strategy Innovation

By Carlos Cordon, Antonio Di Brino, Jesper Fibiger, Frank Kristensen, Soniya Soniya and Alison End Fineberg

Article

China's technology sector - AI innovation

China's technology sector leads global innovation with AI, semiconductor growth, and strategic diversification. R&D investments fuel success amid regulatory challenges.

Artificial Intelligence Digital Innovation Technology Management

By Mark J. Greeven and Sophie Liu

in I by IMD

Article

China's Apparel Sector -Domestic Champions

China’s apparel sector in 2025 sees local brands rise and global players adapt amid digital, Research & Development, and innovation-led growth.

Business Transformation China Data Analytics Global Business Resilience

By Mark J. Greeven and Sophie Liu

in I by IMD

Article

China's pharmaceutical sector - Demographic driven

Explore how innovation, R&D, and policy reforms are reshaping China’s pharmaceutical sector amid rising healthcare demand and demographic shifts.

China Decision Making Global Business Innovation Marketing

By Mark J. Greeven and Sophie Liu

in I by IMD

Article

Strategy Meets Execution - Supply Chain

10 years of exclusive surveys reveal top supply chain strategy challenges—and how tools like AI, ML, and digital twins are reshaping the path forward.

Strategy Supply Chain

By Ralf W. Seifert and Katrin Siebenbürger Hacki

in I by IMD

Article

4 Key Guidelines for Success - Demystifying AI Use Cases

Uncover AI use cases and opportunities with 4 clear imperatives that align data with business value. Avoid pitfalls and ask the right questions.

Artificial Intelligence Strategy

By Didier Bonnet and Achim Plueckebaum

in I by IMD

Article

Tariff wars: How business leaders can survive and thrive

Stay ahead in a shifting global economy. Learn how to build resilient supply chains, manage currency risks, and adapt strategies for long-term business success.

Economics Geopolitics Strategy Supply Chain

By Arturo Bris

in I by IMD

Case Study

Your company (and your life) in the hands of an AI agent?

The case study introduces an original way of exploring the many questions and concerns around AI adoption in business. Based on a true story, it discusses the dilemma of AI implementation through Joe, the CIO of ParcelFlow. Joe is getting ready to...

Artificial Intelligence Digital Strategy

By José Parra Moyano and Alix Rey

Article

Omnipotent leaders - Fighting Back - Systems

Omnipotent leaders may seem untouchable, but systems crack. From mass mobilisation to quiet non-compliance, discover how pressure builds and where resistance begins.

Change Management Leadership Organizational Change

By Vanina Farber

in I by IMD

Repairing reputational damage: don’t go the way of Boeing

By Michael Skapinker
in I by IMD

Summary

All organizations should have a plan to secure trust during, after (and even before) a crisis hits. Here are a host of examples, good and bad, to learn from.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Leadership

Resilience

Strategy

Browse all topics

The price of innovation: Will Medacta compromise its DNA by embracing robotics?

By Carlos Cordon Antonio Di Brino Jesper Fibiger Frank Kristensen Soniya Soniya and Alison End Fineberg
Case reference: IMD-2663 ©2025

Summary

Medacta Group SA is a rising star in the orthopedics market, achieving global success through innovative products and techniques, with a particular emphasis on minimally invasive techniques that bring meaningful value to its patients. With its approaches such as Anterior Minimally Invasive Surgery (AMIS) for hip replacement and Kinematic Alignment for knees, Medacta offers high-quality techniques, supporting tools and cutting-edge implants. It also offers personalized surgeon education through the Medacta Orthopedic Research and Education (M.O.R.E.) Institute. Medacta is situated in an evolving landscape, with competitors including Stryker and Zimmer Biomet investing heavily in robotic technologies. Technological advances are being made in data-driven planning tools – including augmented reality – and research institutes are looking for the most advanced solutions as demanded by many hospitals and surgeons. Despite these trends in the industry, Medacta's CEO, Francesco Siccardi has concerns regarding the value of existing robotic systems, noting their lack of proven benefits in patient outcomes or cost reductions, especially in a context of increasing emphasis on value-based care and sustainability. The case explores the opportunities and challenges confronting Medacta as they decide whether to enter the orthopedic robotics market. The company wants to continue to differentiate itself and drive growth in line with its foundational principles of patient care, operational excellence and sustainable innovation. Today, Francesco faces a critical decision around whether now is the time to enter the robotics market and, if so, how Medacta should do so to preserve its culture and stay true to its DNA.

Reference IMD-2663

Organization Medacta Group

Industry Healthcare, Medical Device

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Strategy

Innovation

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China's technology sector - AI innovation

By Mark J. Greeven and Sophie Liu
in I by IMD

Summary

China's technology sector leads global innovation with AI, semiconductor growth, and strategic diversification. R&D investments fuel success amid regulatory challenges.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Artificial Intelligence

Digital

Innovation

Technology Management

Browse all topics

China's Apparel Sector -Domestic Champions

By Mark J. Greeven and Sophie Liu
in I by IMD

Summary

China’s apparel sector in 2025 sees local brands rise and global players adapt amid digital, Research & Development, and innovation-led growth.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Business Transformation

China

Data Analytics

Global Business

Resilience

Browse all topics

China's pharmaceutical sector - Demographic driven

By Mark J. Greeven and Sophie Liu
in I by IMD

Summary

Explore how innovation, R&D, and policy reforms are reshaping China’s pharmaceutical sector amid rising healthcare demand and demographic shifts.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

China

Decision Making

Global Business

Innovation

Marketing

Browse all topics

Tariff wars: How business leaders can survive and thrive

By Arturo Bris
in I by IMD

Summary

Stay ahead in a shifting global economy. Learn how to build resilient supply chains, manage currency risks, and adapt strategies for long-term business success.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Economics

Geopolitics

Strategy

Supply Chain

Browse all topics

Your company (and your life) in the hands of an AI agent?

By José Parra Moyano and Alix Rey
Case reference: IMD-2666 ©2025

Summary

Reference IMD-2666

Industry Healthcare, Medical Device;Healthcare, Pharmaceuticals

Available Languages English

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Artificial Intelligence

Digital

Strategy

Browse all topics

Omnipotent leaders - Fighting Back - Systems

By Vanina Farber
in I by IMD

Summary

Omnipotent leaders may seem untouchable, but systems crack. From mass mobilisation to quiet non-compliance, discover how pressure builds and where resistance begins.

Contact

Research Information & Knowledge Hub for additional information on IMD publications

Related topics

Change Management

Leadership

Organizational Change

Browse all topics