Tech & Sports: Could your next coach be a computer?
As AI is applied to ever more tech, the era of health apps may soon be replaced by something altogether more powerful...
28 April 2022 in Management Cast
In episode 3 of ManagementCast, Professor Seán Meehan describes the pitfalls of pursuing customer-centricity, and how to avoid them...
Apple Google SpotifyIt can take years to build a truly customer-centric approach in the boardroom; so how do brands maintain that focus over decades?
Seán Meehan, Dean of Faculty and Professor of Marketing and Strategy, says the temptation to go back to “business-as-usual” is strong. Top brands, however, know that chasing ever better consumer experiences is key to long-term success.
As the author of two books on how to win and keep customers, Meehan’s work explores how businesses that prioritize client interests perform better than their peers. In episode 3 of ManagementCast, he gives an insight into the pitfalls of pursuing customer-centricity, and how to avoid them.
23 July 2024 • by Amit M. Joshi, Michael R. Wade in Podcasts
As AI is applied to ever more tech, the era of health apps may soon be replaced by something altogether more powerful...
9 July 2024 • by Michael R. Wade, Joseph Bradley in Podcasts
TONOMUS is creating a ‘cognitive’ city in the desert of Saudi Arabia. Joseph Bradley, the company’s CEO, shares what he’s learned since taking on the hugely ambitious project....
2 July 2024 • by Raphaël Grieco, Karl Schmedders in Podcasts
In her second conversation with IMD, Evgenia Plotnikova, General Partner at Dawn Capital, discusses the importance of specialization...
26 June 2024 • by Michael R. Wade, Amit M. Joshi in Podcasts
In this second part of a three-part mini-series, Mike and Amit cover the rise of esports....
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