With increasing legislation mandating board diversity, such as quotas, organizations are under pressure to appoint more women to their boards. Rather than viewing this as just a compliance requirement, boards and organizations should recognize it as an opportunity to gain a competitive advantage. Adding a woman to a traditionally male-dominated board should not merely fulfill diversity objectives; it should result in better decision-making and performance.
Anyone who has served on a board can tell you that the appointment of a new member can significantly shift board dynamics, potentially posing a challenge to existing trust and relationships. As someone who has often been the only woman on the board, I can attest to the unique challenges and rewards of navigating those dynamics. But, as the founder of The Boardroom, the first private club for women executives who aspire to be board members, I’ve also seen firsthand how diverse boards can drive success. Well-managed diversity at the board level brings fresh ideas and new ways of thinking. It can help organizations innovate, improve performance, and stay ahead of their competitors.
How can boards and organizations most effectively navigate these necessary changes to their advantage? The key to success is ensuring a smooth integration process for new members and fostering an inclusive atmosphere of openness, respect, and collaboration. This process should be led by the board chair, supporting the integration of new members in a way that transforms board dynamics and turns diversity into a strategic asset.
1. Build trust early
Trust is the foundation of any high-performing board. Building trust must be the priority when a new member joins, particularly the first woman on a traditionally male-dominated board. It’s essential for sitting members to demonstrate respect for her expertise, perspective, and experience. Trust building isn’t just a matter of good intentions – it’s a deliberate process that requires attention and effort. For sitting members, this means offering support by actively listening to the new member’s ideas and giving her space to contribute meaningfully. One of the board chair’s key responsibilities is setting a welcoming and respectful tone from the outset. For the new appointee, establishing credibility within the existing dynamics is crucial, and that starts with being recognized for the value they bring. This early trust-building effort will create a strong foundation that can reduce friction later. Proactively taking steps to establish trust from the beginning, rather than allowing it to develop passively, is essential to fully harness the benefits of diversity.
2. Encourage diverse perspectives
Adding a new member is not just about filling a seat; it’s about infusing the board with a variety of viewpoints and fresh ideas that bring additional value and impact. Through effective inclusive practices, diversity, whether based on gender, background, or experience, can challenge the status quo and encourage more creative solutions. This leads to deeper, more insightful discussions that improve decision-making. One of the greatest benefits of diversity is that it promotes healthy disagreement. When people bring differing perspectives to the table, it challenges assumptions and pushes the board to explore issues more thoroughly. Sitting members should view the new appointee’s opinions as an opportunity for growth and learning rather than a challenge to their authority or approach. The board chair plays an essential role in fostering a healthy culture where diverse and different viewpoints that might run against the grain are actively welcomed and encouraged. In this way, members collaborate to tackle challenges from multiple angles, giving the board a better chance of anticipating issues, finding creative solutions, and positioning the organization for long-term success.