Mohan Subramaniam is Professor of Strategy and Digital Transformation at IMD. He is co-director of the Program for Executive Development and the Foundations for Business Leadership program. He focuses on the digital transformation of incumbent industrial firms and new sources of competitive advantage in the digital age. He sets out his thinking on the topic in his new book, The Future of Competitive Strategy: Unleashing the Power of Data and Digital Ecosystems.
26 October 2022 • by Mohan Subramaniam in Audio articles • 12 min read
Competitive strategy in today’s world relies on data revenues, not products. Mohan Subramaniam offers three ways to think like a tech giant and boost the bottom line...
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