Case Study

Flirting with the enemy: The WWF/Lafarge conservation partnership (A)

9 pages
December 2003
Reference: IMD-2-0101

Lafarge and WWF have established the first conservation partnership between an industrial company and a conservation organization. They successfully collaborate on issues such as quarry rehabilitation, energy consumption and environmental performance indicators. The partnership is put to the test when the parties cannot agree on Lafarge’s carbon dioxide (CO2) reduction commitment.

Partnership, Non-Governmental Organization, Climate Change, Conservation, Construction Materials, Corporate Sustainability Management
World Wildlife Fund, Lafarge (Old name), Materials, Cement
October 2001
Field Research
© 2003
Available Languages
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