Case Study

BAT (B): Creating a sustainable global leadership pipeline

8 pages
December 2010
Reference: IMD-4-0315

This case explores the processes for talent management in a very interesting company: a tobacco company. It traces the process of “learning by doing” as company executives take on the challenges of talent development in an unusual industry.

Learning Objective

To see how talent management is organized in a successful, dynamic company.

Keywords
Talent Management, Tobacco
Settings
2005-2008
Type
Field Research
Copyright
© 2010
Available Languages
English
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