|Description||Searchable database of articles, case studies and summaries from 30 international marketing and advertising sources. Includes daily industry news service, advertising data & statistics and best practice papers.|
|Type of information||Company information (Financial information)
Industry information (Featured articles)
Business and Management Literature (Academic articles)
|Access and Copyrights||
Campus and remote access through programs portals and IMD intranet. Only to be used by participants and staff in connection with learning and research activities at IMD.